Tasty Travels
Century Games' merge game: merge ingredients into dishes, travel city to city
First principle
People keep going when there is always a small job they can finish. In Tasty Travels every task is a dish a tourist ordered, and the coins from serving them open the next city.
The needs it meets
- ProgressCore
- Seeing yourself get better: a level cleared, a rank gained, a skill learnt.
- Entertainment
- Passing time and unwinding, carried off by stories, music and video.
Why it wins
- Orders keep the goal clear: merge ingredients in pairs into the dish a customer asked for, which tires people less than merging without a target.
- Food and travel is a theme almost everyone enjoys, and the story is kept light on purpose, no soap opera, which reaches beyond the usual audience of merge games.
- While energy refills there are small side games, a fruit merge and a bubble shooter, and those side games also star in its ads.
- It was no hit at launch: it took off about a year later, after steady tuning of the game and ad spending built up over time.
What keeps it ahead
- Paid growth
- Heavy ad spending to buy users, paid back by those who pay.
- Better product
- Clearly better at the core thing.
- Live operations
- Events, seasons and new levels without end.
How it makes money
In app purchasesAds
Free to play; players buy energy and offer packs, some with random items, and the game also carries ads.
What a small team can take from it
Two cheap things to copy: a clear next goal always on screen, here the next order, and a theme everyone already likes, such as food and travel. And patience: it took off about a year after launch, after steady tuning.
This week
- World: top grossing games, number 9, in 10 of 10 countriesBrazil App Store 8 · Indonesia App Store 9 · India App Store 10 · UK App Store 14 · Mexico App Store 14 · Brazil Google Play 14
- World: top free games, number 28, in 10 of 10 countriesIndonesia App Store 11 · Japan App Store 12 · Brazil App Store 19 · Korea App Store 22 · UK App Store 31 · US App Store 33
updated 29 October 2026
- Developer
- Century Games Pte. Ltd.
- Category
- Game
- Stores
- App Store, Google Play
- First in a list
- 29 October 2026
Sources
This is our analysis and judgement, drafted by an AI agent from the store pages and public sources and read by a person before it went up. Every figure has a source; where there is none, we give no figure. Found a mistake? Write to [email protected].