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Selling agent workSelf-reported

Runs a $7M ARR outbound agency with Claude Code in every team

ColdIQ is past $7M ARR with 400+ clients and 30+ staff, fully bootstrapped

The home page of coldiq.com
Screenshot of coldiq.com · 28 October 2026
$7Ma year · as of May 2026Self-reported: CEO Michel Lieben in an X article
Agents and tools
Claude Code, Cursor, Instantly, Lemlist, AirOps, n8n, Figma, Notion
How it earns
Services
Where customers come from
LinkedIn, X, SEO, Free tools
Team
30+ people across 10 countries
People
Michel Lieben
Added
28 October 2026

How it works

  1. Every team shares one agent, Claude Code, and adds its own folders of skills
  2. The GTM team has about 15 outbound skills (lists, copy, segments, sequences); a campaign goes from brief to live in under 30 minutes
  3. Before sales calls the agent pulls deal history and drafts the proposal; content, design, ads, SEO and hiring run in the same setup
  4. 30+ free mini tools built with Claude Code and Cursor collected 6,000+ emails in a few months
  5. Humans keep the judgment calls: reviewing, closing deals and interviewing

Could we copy it?

Partly copyable The method is public: a small team can start by rewriting one client's outbound workflow as skills. The hard part is ColdIQ's three years of client data and campaign history.

Sources

Revenue is recorded as the sources state it. Unless marked Verified, we have not checked it. Found a mistake, or have a case? Write to [email protected].

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