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Gossip Harbor

Microfun's merge game: merge dishes, restore a restaurant, follow a scandal

First principle

People always want the next twist in a scandal. Gossip Harbor pays out Quinn's divorce, sabotage and island secrets one scene at a time, as the reward for orders merged in her kitchen.

The needs it meets

EntertainmentCore
Passing time and unwinding, carried off by stories, music and video.
Progress
Seeing yourself get better: a level cleared, a rank gained, a skill learnt.

Why it wins

  1. The merge board is Quinn's restaurant kitchen: merge ingredients into dishes for waiting customers, which makes more sense than rivals where unrelated things get merged.
  2. The story plays like a soap opera, divorce, sabotage, new romance and a mystery, written for adult women and continued in weekly chapters.
  3. Coins have one use, restoring the restaurant and so moving the story on, and the events run on the same merge loop instead of competing with it.
  4. Energy is the gate: when it runs out you wait, watch an ad or pay, and with several events running at once there is always one nearly done.

What keeps it ahead

Better product
Clearly better at the core thing.
Live operations
Events, seasons and new levels without end.
Paid growth
Heavy ad spending to buy users, paid back by those who pay.

How it makes money

In app purchasesAds

Free to play; players buy gems and energy bundles to keep merging, and rewarded ads, the only kind of ad in the game, trade a short video for energy or a speed up.

What a small team can take from it

The cheap part to copy is the story: a merge or match loop anyone could build, given a reason to return that is someone's life, told in weekly chapters. A small team can write a serial; it cannot match the ad spending behind this one.

This week

  • World: top grossing games, number 1, in 10 of 10 countriesUS App Store 1 · Germany App Store 1 · France App Store 1 · Brazil App Store 2 · Germany Google Play 2 · France Google Play 2
  • World: top free games, number 6, in 9 of 10 countriesUK Google Play 3 · Germany Google Play 3 · France Google Play 3 · UK App Store 4 · US Google Play 6 · Germany App Store 8

updated 29 October 2026

Developer
Microfun Limited
Category
Game
Stores
App Store, Google Play
First in a list
29 October 2026

Sources

This is our analysis and judgement, drafted by an AI agent from the store pages and public sources and read by a person before it went up. Every figure has a source; where there is none, we give no figure. Found a mistake? Write to [email protected].

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